non-profits

Ecommerce Web Design Web Design

The power of Stripe for non-profit donations online

As a non-profit, you want to make taking donations as easy and seamless as possible for potential contributors and supporters.

People usually mean well, but it is human nature to come up with enough excuses not to donate on their own, there is no need for you to make it any easier for them to say “I’ll do it later.” One of the ways that you can make it extremely simple for people to donate to your cause is to use Stripe.

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Case Study Graphic Design

Capturing energy and movement for Missouri Contemporary Ballet’s ‘Live’

For nearly five years, since our launch, we’ve had a firm commitment to bringing our talents to bear in helping non-profits and the arts at Hub & Spoke.

One of our longest collaborators has been the Missouri Contemporary Ballet. From transforming their company’s design through a modern and flexible rebrand to launching a complete, responsive-web-design makeover, to designing their annual show posters and playbills, we’ve been there to help.

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Email Marketing

10 Non-Profit Email Marketing Tips for Success

Email marketing is by far one of the most effective ways to reach a large audience in a manner that’s engaging and effective.

Emails are highly personal by nature and have a very good open rate compared with other forms of marketing. Many bloggers and marketing experts will tell you that email marketing is one of the most important ways to develop a relationship with an audience and eventually to generate sales – and it can be equally as useful for non-profit organizations too.

It’s a shame then that many campaigners don’t make better use of email marketing, and that it is less well-understood than other options such as search engine optimization or social media. Read on, then, for ten powerful tips that will help you increase the impact of your email marketing. Continue Reading

Branding Graphic Design

5 Ways To Help Your Annual Report Stand Out

If you work for a non-profit or advocacy organization, it is likely the time of year you work on your annual report, which will be shared with donors, members and constituents.

They’re important. Annual reports can highlight what your organization has accomplished during the year through various events and activities, how much money you raised, how the money was spent, give you the opportunity thank all of your supporters, and to appeal for additional donations. But, while they’re important, they’re usually also quite boring.

annual report design for non-profits and NGO organizations

In order to stand out, and make sure your constituents can read and understand the important information, consider adding these five features to your annual report print design:

Photos

When it comes to talking about the impact your non-profit organization has made over the course of the year, you should use photos and testimonials from your supporters. Sharing their stories will go further than simply listing out past events and activities.

Charts

Financials are generally a tedious topic, but it is important to mention them in your annual report.

One obvious solution is to use a colorful chart to visualize how funds were allocated, or a graph to show a trend. Make sure you communicate key financial or other numerical information in a way which is not only engaging, but which prioritizes the most important figures and helps you tell the story you want to tell about where your organization is headed.

Infographics

Think about putting together an infographic with the organization’s summary of the past year.

This is becoming a more and more popular way to communicate important information, especially if you opt for a non-traditional annual report via email or microsite. Make it colorful and use icons, arrows, charts, and photos to bring the year alive all in one graphic.

Simplicity

Your print design should be quite simple. You don’t want to bombard people with too much text, as space is limited. Use it as a way to get the highlights of year out there, and point them in the direction of where they can learn more about your organization.

Video

Create a video about your year in review. This is an ever-growing way to engage current and prospective supporters.

The video can either be a series of slides with all of the usual reporting information and photos of events, or you can record testimonials and other engaging narration. You’re sure to catch attention with this innovative way to send out an annual report.

Whether you’re a non-profit organization looking for a website design or annual report, we’re here to help you empower and engage.

Best Practices Trends Web Design

Ensuring Your Website Meets ADA Compliance Standards

The American with Disabilities Act (ADA) was devised to prohibit disability-based discrimination. Although the ADA was enacted before the internet was invented, the Department of Justice has already determined access to websites and other electronic media to be covered by the statute. Legislation on website compliance is currently going through the amendment process and an updated amendment is expected by 2018.

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Graphic Design News

Posters for Alice’s Adventures in Wonderland

We recently had the pleasure of working with the Missouri Contemporary Ballet on its latest show, Alice’s Adventures in Wonderland.

We had the fantastic opportunity to design four unique posters which are showcased around town and in local publications. Each poster focused on different scenes from the play. The opportunity to work on a project such as this was a definite thrill.

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We are always delighted for the chance to work with nonprofits around town.

© 2013 Web Design, Branding & Marketing Insights from Hub & Spoke.