Web design

Web Design

Why WordPress rocks as a content management system

What is a content management system anyway?

Simply put, a content management system is a central interface that allows you to publish, edit, organize and delete content from your website. Content management systems (CMS) are most often used on websites that have more than one component: such as sites that offer shopping, a blog and a general news and information area.

CMS makes your life much easier when maintaining a website. While you do have to have some computer knowledge to use a CMS, you do not have to understand HTML or how to code.

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Search Engine Optimization Web Design

10 signs you should invest In a new website design

Your website is your online identity. It’s probably also fair to say that however your website looks and behaves will inform most of your audience’s opinion of you. So, if you’re sites clunky, your audience may negatively perceive your business.

To change your target audience’s overall perception of your brand, take a careful look at your website design. If it suffers from one or more of these design issues, it’s time to invest in a new website design. Continue Reading

Branding Business Graphic Design Trends

What is “share worthy”?

How much do you know about content marketing?

It’s certainly one of the buzz phrases you hear people using when they are talking about SEO or search engine optimization. Content marketing’s focus is on creating consistently relevant and valuable information or content for a well defined target audience. The overall goal of creating this content is that it will encourage your consumers to act in a way to increase profit.

It’s not enough to have the same pairs of eyeballs visiting your website every day. In order to make content marketing truly successful your content needs to be considered “share worthy” by your every day consumers. The name pretty much says it all. You want consumers of your content to tell their friends and family about it, so they tell their friends and family and well you get the idea. Oh yeah, and you want them to ‘Like’ it on Facebook, Tweet about it on Twitter and share it across other social media platforms they use.

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