You have likely heard the buzz about the release of Hummingbird, Google’s new search engine algorithm. Google recently unveiled the new algorithm publicly, though it launched in August. The change to the search engine is an effort to better interpret complex queries and provide relevant information to users. It focuses on matching each word in a query to build upon its knowledge graphing. When a user searches for a particular business, for instance, Google will pull up its hours of operation, address, pictures and any relevant information. Likewise, If a user asks a question, “What is the capital of Honduras?” the answer Tegucigalpa is displayed at the top. For all those who were curious.
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Search Engine Optimization Trends
The Long and Short of Effective Search Engine Optimization
Posted on 10/07/2013By now, you should have a basic understanding of the main components involved in successful search engine optimization (SEO) if you have read the previous two articles we covered. The long and short of effective SEO is proper on-site protocols so search engine crawlers can index your site, optimized content with natural keyword placement, and engaging content that captures your target audience and increases sharing and reputable link-building. Continue Reading
Studies have shown that 95% of all Web traffic will enter a site that is returned on the first page of an Internet search. This means regardless of how great your site is if search engine optimization (SEO) techniques have not been employed to return your site on the first page of returned searches, you will miss a vast portion of potential visitors. Several components to SEO have been revamped recently to improve the quality of sites returned highest in searches. This overview will touch on some of them. Continue Reading
Search Engine Optimization Trends Web Design
Search Engine Optimization Infographic
Posted on 08/28/2013Studies have shown that 95% of all Web traffic will enter a site that is returned on the first page of an Internet search.
This means regardless of how great your site is if search engine optimization (SEO) techniques have not been employed to return your site on the first page of returned searches, you will miss a vast portion of potential visitors. Continue Reading