Missouri web design

Branding Graphic Design Web Design

Elements for creating a cohesive brand

A business’s brand is quite simply its identity. It’s a story you want to tell your target audience– a story that expresses the promises you will make to your consumers. Branding spans everything you do from your website design, to print materials and conventions or conferences you sponsor.

Since your brand is all about reminding your consumers who you are and what you have to offer, it is crucial you are presenting a cohesive brand in everything you do. If you aren’t, you run the risk of confusing your audience with an unclear message.

Read these 4 tips for ideas on creating a more cohesive brand. Continue Reading

Web Design

10 reasons I should get a new website design

In many cases, your website serves as your first introduction to your audience. First impressions are everything, as I am sure you have learned on first dates, job interviews and business meetings. If your website doesn’t turn on the charm and offer its visitors useful information they are compelled to share, it’s probably not leaving your audience with a great first impression. Continue Reading

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