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Web Design

Web Design

Why WordPress rocks as a content management system

What is a content management system anyway?

Simply put, a content management system is a central interface that allows you to publish, edit, organize and delete content from your website. Content management systems (CMS) are most often used on websites that have more than one component: such as sites that offer shopping, a blog and a general news and information area.

CMS makes your life much easier when maintaining a website. While you do have to have some computer knowledge to use a CMS, you do not have to understand HTML or how to code.

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Search Engine Optimization Web Design

10 signs you should invest In a new website design

Your website is your online identity. It’s probably also fair to say that however your website looks and behaves will inform most of your audience’s opinion of you. So, if you’re sites clunky, your audience may negatively perceive your business.

To change your target audience’s overall perception of your brand, take a careful look at your website design. If it suffers from one or more of these design issues, it’s time to invest in a new website design. Continue Reading

Branding Graphic Design Trends Web Design

5 tips on designing for your target audience

Whether you are a new business, organization or brand you’ve likely spent a lot of time researching your target audience.

You have to know who you are talking to in order to properly market your products or services. You also need to know how to talk to your audience. What forms of communication are they most responsive to? Websites, social media, print materials, mailers? Once you have a solid idea of who you’re talking to and how to do it, you have to design your marketing campaign.

Designing for your target audience can make or break you. Your overall design is your first impression to your target audience, and you only get one first impression. To make sure you turn your first introduction into a lasting relationship, read on for 5 tips on how to design for your target audience. Continue Reading

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