There are many reasons your business or organization would need a website redesign. Here’s some tips to make sure your redesign addresses. Continue Reading
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Case Study Web Design
Modern Property Groups : Taking property rentals to the next level online
Posted on 07/16/2014
Our design for Modern Property Groups grew from their need to evolve in a changing and crowded marketplace.
Content Marketing Email Marketing Search Engine Optimization Web Design
Gaining new clients through landing pages and inbound marketing
Posted on 07/15/2014Does your website have a Landing Page? Maybe you aren’t even sure. Or maybe you are confused about its use. Here’s some clarification on what exactly a landing page is and how to best utilize it in your website’s design.
Branding Graphic Design Trends Web Design
5 tips on designing for your target audience
Posted on 06/26/2014Whether you are a new business, organization or brand you’ve likely spent a lot of time researching your target audience.
You have to know who you are talking to in order to properly market your products or services. You also need to know how to talk to your audience. What forms of communication are they most responsive to? Websites, social media, print materials, mailers? Once you have a solid idea of who you’re talking to and how to do it, you have to design your marketing campaign.
Designing for your target audience can make or break you. Your overall design is your first impression to your target audience, and you only get one first impression. To make sure you turn your first introduction into a lasting relationship, read on for 5 tips on how to design for your target audience. Continue Reading
A business’s brand is quite simply its identity. It’s a story you want to tell your target audience– a story that expresses the promises you will make to your consumers. Branding spans everything you do from your website design, to print materials and conventions or conferences you sponsor.
Since your brand is all about reminding your consumers who you are and what you have to offer, it is crucial you are presenting a cohesive brand in everything you do. If you aren’t, you run the risk of confusing your audience with an unclear message.
Read these 4 tips for ideas on creating a more cohesive brand. Continue Reading
In many cases, your website serves as your first introduction to your audience. First impressions are everything, as I am sure you have learned on first dates, job interviews and business meetings. If your website doesn’t turn on the charm and offer its visitors useful information they are compelled to share, it’s probably not leaving your audience with a great first impression. Continue Reading