The goal of a nonprofit organization’s website is pretty straightforward. A nonprofit wants to present itself in a manner which encourages individuals and organizations to donate money, time or other resources to further their cause.
If you work for a nonprofit organization and you find yourself tasked with creating or improving your organization’s web presence, you probably realize that this isn’t as simple as it may seem. Not just any website will do, if you want to boost awareness for your nonprofit.
Every website (whether for a nonprofit or not) should draw people in, and tell them why they should care about your mission. In order to make this happen effectively, you should be aware of some important design trends for nonprofit websites.