When thinking about refreshing your nonprofit’s web presence, the goals for any nonprofit organization are pretty straightforward: you want to raise awareness about your cause and also convince people your cause is worth donating their time and or money.
Having a well designed website is a key component in promoting your nonprofit. It becomes part of your identity and brand. It has become common practice for potential donors to go check out a nonprofit’s website before making a final decision to donate to a cause or not, so this is increasingly important.