Hub & Spoke

News

The new Hub & Spoke website launches

The new Hub & Spoke website is live, and so our brand update is complete.

We’ve been working hard behind the scenes polishing our new look, which includes an updated logo, color palette and font selection. The new look is more than just a fresh coat of paint, it’s about refining our mission and approach to helping our clients find their focus. Continue Reading

Search Engine Optimization Trends

SEO – The Ugly Truth

You have likely heard the buzz about the release of Hummingbird, Google’s new search engine algorithm. Google recently unveiled the new algorithm publicly, though it launched in August. The change to the search engine is an effort to better interpret complex queries and provide relevant information to users. It focuses on matching each word in a query to build upon its knowledge graphing. When a user searches for a particular business, for instance, Google will pull up its hours of operation, address, pictures and any relevant information. Likewise, If a user asks a question, “What is the capital of Honduras?” the answer Tegucigalpa is displayed at the top. For all those who were curious.

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Trends Web Design

Weighing the Pros and Cons of Online Website Builders

A good website is the foundation of your online marketing efforts and the virtual storefront to display your products or services to your target audience. Potential clients expect a company’s web design to be uncluttered, easy to navigate and quick to load, while being interesting enough to hold their interest. Continue Reading

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